Caviar Anti-Aging Infinite Color Hold Shampoo by Alterna is an exceptional treatment designed for colored and treated hair. Its innovative formula combines the regenerating action of caviar, rich in antioxidant nutrients, with rice proteins and a UV filter, protecting the color from fading and preserving its brilliance for longer. This shampoo gently cleanses, respecting the hair fiber and keeping the hair soft, nourished, and visibly healthier. Thanks to its ability to counteract premature aging of the hair, it restores vitality and shine even to the most difficult hair to treat. Perfect for anyone who wants protected, vibrant, and silky hair, ensuring a salon-quality effect with every wash.
